Restaurant Salt x Mobal: Elevating Digital Presence for a Culinary Gem

A mouthwatering menu is only half the battle—being found online is the other. In today’s world, digital presence is the secret ingredient to restaurant success.

1 location

Company Size

Restaurants

Industry

Estonia

Location

“I’m really happy with our collaboration! As a restaurant owner, I’m always busy, so things like Google and marketing often get pushed aside. Lina has been super helpful and patient, always keeping me updated and explaining everything she’s done. I’d recommend Mobal to any HoReCa business owner—it truly makes life easier!”

Tiina Kõresoo, Restaurateur

How their online experience changed

Before Mobal

Inconsistent online visibility across platforms (Google, Apple, Bing and more)
Difficulty updating online information quickly (menu changes, opening hours, special events)
Missed opportunities to attract new guests searching for restaurants

After Mobal

Unified and up-to-date digital presence across all major platforms

Effortless updates to menus, opening hours, and events from a single dashboard

Improved online visibility, making it easier for new guests to discover Salt

For Salt, making sure guests always have the latest menu, photos, and reservation details at their fingertips is essential. By partnering with Mobal, Salt has transformed its digital presence—so every guest can discover, connect, and book with ease before they even step through the door.

About Restaurant Salt

Salt is a beloved neighborhood restaurant, known for its creative dishes, intimate atmosphere, and a philosophy rooted in quality and authenticity. Over the years, Salt has become a go-to spot for locals and visitors seeking memorable dining experiences, thanks to its ever-evolving menu and the warm, welcoming spirit of its team.

The Salt Experience

At Salt, every detail is designed to make guests feel at home. The menu changes with the seasons, highlighting the best local ingredients and the team’s passion for inventive cuisine. The cozy, eclectic interior and attentive service create a unique environment where guests can relax and enjoy the moment—whether it’s a casual dinner or a special celebration.

Embracing the Digital Era

Like many independent restaurants, Salt faced the challenge of keeping up with the fast-paced world of online marketing. With a small team and a busy daily schedule, managing digital channels often took a back seat.

“The life of a restaurant owner is very busy and unfortunately, what concerns Google, marketing, and the rest of supporting websites, I just do not have time to manage those and very often it remains in the background,” says Tiina, Salt’s restaurateur.

The Collaboration: Restaurant Salt x Mobal

Recognizing the need for a stronger digital presence, Salt partnered with Mobal to simplify and optimize their online visibility. From the start, the collaboration focused on making life easier for Tiina and her team—ensuring that menus, opening hours, and visuals were always up to date across all platforms, with minimal effort required from the restaurant.

“Lina (Our Customer Success Manager) has been very helpful and patient with me and explained all the details and informed, what she has done,” Tiina shares. The Mobal team took care of the technical details, allowing Salt to focus on what they do best: creating great food and experiences for their guests.

Impact & Results

With Mobal’s support, Salt’s Google profile is now always up to date, with the latest menu, mouthwatering images, accurate opening hours, and direct reservation links all in one place. This comprehensive and consistent online presence makes it easier for guests to find reliable information and book a table, while freeing up valuable time for the Salt team to focus on what they do best: delivering exceptional hospitality.

Looking Ahead

Salt continues to innovate in the kitchen and beyond, always seeking new ways to connect with guests and share their passion for food. With a solid digital foundation in place, the team is excited to welcome even more diners to experience what makes Salt special.

Ready to Transform Your Restaurant’s Online Presence?

Salt’s story shows the power of a standout digital profile—making it easy for guests to discover, connect, and book. Want to see how Mobal can help your restaurant shine online and fill more tables?


Book a free demo with Mobal today and take the first step toward effortless digital success.

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