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March 8, 2023

Mobal Helps Veterinary Company Increase Online Visibility and Attract More Clients

March 8, 2023
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About
Veterinary company in the US receives a 76% increase in views in their Google Business profiles by using Mobal.
Locations
US
Industry
Veterinary company
Company size
United States
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Having a strong online presence is critical for businesses to attract and retain clients. A veterinary company in the US with 5 locations faced challenges in managing their online profiles across multiple platforms. They partnered with Mobal to optimize their online presence and improve their online reputation. This case study explores how Mobal helped the veterinary company increase their online visibility, attract more clients, and grow their business.

Introduction

A veterinary company in the US with 5 locations was struggling to manage their online presence across multiple platforms. They wanted to improve their online visibility, attract more clients, and increase clicks to their website. The company partnered with Mobal to manage its business profiles and win more online customers. 


Challenge

The veterinary company faced several challenges in managing its online presence. They had to:

  • Maintain consistent and accurate information across all platforms by logging into several platforms every time.
  • Monitor and respond to customer reviews manually 
  • Optimize their listings for search engines
  • Track and analyze their online performance

The company realized these tasks were incredibly time-consuming, often resulting in wrong online information. They needed a solution that could help them manage their online presence more efficiently and effectively.


Solution

The veterinary company partnered with Mobal to manage its business profiles on Google and other online directories. Mobal offered a comprehensive solution that included:

  • Claiming and verifying the company's listings on Google, Facebook, and other directories
  • Updating and optimizing their listings with accurate and relevant information, such as opening hours. 
  • Responding to customer reviews and feedback with automated templates and AI. 
  • Monitoring their online reputation 
  • Providing analytics and insights to track their online performance


Results

The partnership with Mobal significantly impacted the veterinary company's online visibility and performance. Here are some of the results:


1. Increased Views on Google

Mobal helped the veterinary company optimize its Google Business Profiles to improve its ranking on Google search and maps. This led to an increase in views and clicks on their listings. Here are some of the key metrics:

Increased views

The company's GBP listings received 4,360 views before using Mobal, which then grew to 7,690 views three months into using Mobal, representing a 76% increase in views.

Increased clicks

The company's GBP profiles received 210 clicks before using Mobal, which increased to 470 clicks three months into using Mobal, representing a 124% increase in clicks.

2. Improved Online Reputation

Mobal helped the veterinary company monitor and respond to customer reviews and feedback on Google and other online directories. This helped improve their online reputation and attract more clients. Here are some of the key metrics:

Increased ratings

The company's average rating on Google increased from 4.5 stars to 4.7 representing a 4.4% increase in ratings.

Increased reviews

The company received 35 reviews on Google in October 2022, which increased to 67 reviews in December 2022, representing a 91% increase in reviews.

3. Increased Clicks to Website

Mobal helped the veterinary company optimize their online listings with accurate and relevant information, including its website URL. This led to an increase in clicks to their website. Here are some of the key metrics:

Increased clicks

The company's website received a 84% increase in clicks to their website from their Google Business profiles in three months. 


Using business profiles to go beyond and impress their audience

The partnership with Mobal helped the veterinary company manage their online presence more efficiently and effectively. Mobal's solution helped improve the company's online visibility, attract more clients, and increase clicks to their website. 


The company maintained consistent and accurate information across all platforms, monitored and responded to customer reviews, optimized its search engine listings, and tracked and analyzed its online performance. This led to significant improvements in their online reputation and visibility, which helped them grow their business and attract more clients.

If you’re looking to turn your business profiles into active marketing channels and win more customers on Google, contact our sales team to learn more.

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