Request a demo

Your request has been received successfully.
Up next, our Sales team will be in touch with you within 24 hours.
Oops! Something went wrong while submitting the form.
March 1, 2023

Mobal's Software Transforms Cafe Chain's Online Presence and Revenue Streams

March 1, 2023
No items found.
About
Café sees 30% increase in foot traffic to their locations after managing their business profiles on Google
Locations
Nordics
Industry
Food & Beverage
Company size
15+ locations
Ready to get started?
Contact sales

The cafe chain utilized Mobal's software to manage their business profiles on Google. With multiple locations across multiple cities, they wanted to ensure that their business profiles were consistently updated with accurate information to improve their online reputation.

Challenge: Lost revenue due to incorrect business information

Managing business profiles for multiple locations can be a tedious task, especially when it comes to keeping all the business profiles updated with accurate information. This was the challenge the café chain was facing. Managing business profiles for multiple locations was extremely time-consuming.

The main challenge was to keep all their business profiles updated with accurate information, such as opening hours, menus, and promotions. This led to inconsistency in their online presence, which affected their online reputation and resulted in fewer customers finding them online.

Lost revenue and unhappy customers

Customers today rely heavily on online information to make decisions about where to go and what to buy. If a business's online information, such as opening hours and location, is incorrect or outdated, it can lead to a negative customer experience and result in lost customers.

For example, imagine a customer is searching for a nearby cafe and comes across a business profile with incorrect opening hours. The customer may arrive at the cafe when it's closed, resulting in a negative experience. This negative experience may deter the customer from returning to the cafe in the future and may even result in negative reviews or word-of-mouth recommendations.

Moreover, inconsistent information across different business profiles can lead to confusion and frustration for customers. If a cafe's opening hours are different on their website compared to their Google business profile, customers may not know which information to trust, leading to a negative experience.

Having accurate and up-to-date business information is crucial for businesses to attract and retain customers. By using software such as Mobal to manage their business profiles on Google, businesses can ensure that their online presence is consistently updated with accurate information, leading to a positive customer experience and increased revenue.

Main challenges summarized

  • It was time-consuming to keep all their business profiles updated with accurate information, such as opening hours, menus, and promotions.
  • Inconsistency in their online presence affected their online reputation and resulted in fewer customers finding them online.
  • Inconsistent information across different business profiles can lead to confusion and frustration for customers.

The Solution

To overcome the challenge, the cafe chain decided to start using Mobal's software to manage their business profiles on Google. Mobal's team of experts worked closely with the cafe chain to understand their needs and preferences. They created a custom plan that included regular updates, monitoring of reviews, and responding to customer queries. This helped the cafe chain to ensure that their online presence was consistently managed and optimized for maximum visibility.

With Mobal's software, the cafe chain was able to update all their business profiles on Google with accurate information, ensuring that all the information was consistent across all locations. They could save time and focus on providing quality service to their customers. Moreover, they noticed a significant improvement in their online reputation, resulting in an increase in foot traffic to their locations.

Why managing your business profiles matter

  • Online information is critical to customer decision-making.
  • Incorrect or outdated information can lead to negative experiences and lost customers.
  • Inconsistency across different platforms causes confusion and frustration for customers.
  • Accurate and up-to-date information is essential for attracting and retaining customers.
  • Consistent and accurate information leads to a positive customer experience and increased revenue.

The Results: 30% increase in foot traffic to their locations after managing their business profiles on Google

The cafe chain saw a significant improvement in their online reputation. Customers found it easier to locate the cafe chain online, resulting in an increase in foot traffic to their locations.

Mobal's efforts also helped the cafe chain save time. Instead of spending time managing their business profiles, the cafe chain could focus on providing quality service to their customers. Moreover, the cafe chain noticed that their business profiles on Google were getting more views than their website.

The Results Summarized

  • 30% increase in foot traffic to their locations
  • 25% increase in online reviews
  • 20% increase in online reservations

These results showcase the effectiveness of Mobal's approach in managing the cafe chain's online presence. The cafe chain improved their online reputation and saved significant amounts time by partnering with Mobal to manage their business profiles on Google. By optimizing their business profiles, they were able to attract more customers and increase their revenue. .

To conclude

In conclusion, partnering with Mobal to manage their business profiles on Google helped the cafe chain improve their online reputation, save time, and attract more customers. This case study highlights the importance of having an accurate and updated online presence in today's digital age.

If you're a business owner looking to improve your online presence, consider partnering with Mobal to help you manage your business profiles on Google. Contact us today to learn more.

Schedule an intro to Mobal

Manage all your listings in a single sleek dashboard and easily update multiple locations with the help of AI and automation.

Contact Sales